A recent quote in MarketingSherpa says it best: “In the exciting search marketing age of the 21st century, as long as you're in the top six results what really matters most is your copywriting.”
Studies have shown recently that even though the eye tracks to certain areas on a website, what’s important in the B2B world is content. Targeted content gets noticed. Good content gets clicked on. Valuable content gets read, and prospects will come back for more.
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Improve your ROI, get and retain more quality leads, and shorten your sales cycles with custom content that really speaks to your audience.
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